Enhance Your Buying Power With Group Rates

Large corporations get all the deals & perks. Why? Because they are big; and bargaining power is a numbers game. A game where small businesses have been the permanent underdog. We all love saving money. But not at the expense of quality. What if there was a way you could keep more of your hard earned money without compromising the quality of goods ... Read More »

B2B Social Media ROI in the Tech Sector

Does social media work in the business-to-business space? This is a question I get asked daily. There are a lot of stats and case studies that prove and quantify the immense opportunity that social media represents to the B2B market, you just have to do a little digging to find them.  One example is Avaya, a global provider of business ... Read More »

Is Your Pipeline Managing You?

Are you managing your pipeline, or is your pipeline managing you? Pipeline management is integral to sales success, but many confuse having a pipeline with managing their pipeline, and if your fiscal year ends December 31, the question, and the distinction between the two is even more relevant. Part of the issue is the mixed signals many reps receive; on ... Read More »

Exploiting one of the hottest trends in IT

Although there are other candidates, like Cloud and Big Data, most accept that the hottest trend in IT right now is the rise and rise of mobile devices. Where are the best revenue opportunities to be had? Generally, as ever with IT, these are in solutions rather than hardware. Tablets are gradually replacing laptops and desktops, as the value to ... Read More »

The Power of Groups

There are many groups targeting VARs to be their members. At the core, every group must offer some incremental value in return for their membership fees. Rarely you find a free membership that is worth any value. At VAR Office Suite, we may found one – maybe the only one in North America. Here is a sneak peak  Edge To ... Read More »

Do White Papers Really Help VARs To Drive Sales?

We did a quick scan of our internal database and we found over 1,000 white papers on all sorts of technology topics. They all have one thing in common. They all point back to a specific brand as the solution. In that sense, we could label them as a research flavored infomercial. Almost always, companies use white papers to get ... Read More »

Increase Your Intellectual Value

It has been said that an organization is only as good as its “least” knowledgeable employee.  Research indicates there is a strong correlation between increased intellectual value and profitability. Question: What is the single most important asset to any business?  Employees?  Product? Service? Reputation?  The correct answer is its customers. Without customers, nothing else matters. Now, who manages the customers? ... Read More »

Spotlight on Autotask’s Service Automation

VARs looking to offer managed services will benefit from a Service Automation tool. It will help you to better schedule your time and resources. It will manage every step of your service level agreements. It also manages the usual break-fix service requirements. Does every VAR need a PSA? It depends on the business model that you want to have and ... Read More »

4 Habits of Strong Leaders

A client we were working with on sales process recently asked us: “How do you know if the implementation will stick?” When you’ve worked with enough clients, the answer is easy – the biggest predictor of success for any change initiative is the strength and dedication of the organization’s leader. So what makes a strong leader? Read on… The correlation ... Read More »