Creating readily available and easy to find information is Customer Service 101. It does not matter if you are B2B, B2C, technology, retail, or any other type of company; your customers will have questions. A Frequently Asked Questions page on your website, social profiles, or other web destinations should be updated on a regular basis to include new questions or comments. FAQ’s are also an additional opportunity to optimize content for improved visibility online. It is important to remain consistent with your answers, provide a clean and easy to read page, and update or remove items that may no longer apply. Consider doing FAQs on video!