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“Drunk to Sober” VAR in a 12-Step Program

Over the past couple of weeks, we outlined 12 steps that will help VARs, MSPs or ITSPs to build a stronger business. What you do with this information is entirely up to you. Ignoring it is one way, but hopefully some of the steps will ring a bell with you so you can start improving your business.

If you are a vendor or distributor, please pass on this information to your partners. It may be one of the best things that you can do to help them sell more of your products, and they will thank you for the tip.

If you are still not sure what to do, we encourage you to take the VAR business evaluation test. It is made up of about 150 questions. See Var Office Suite to register and take the test. If you answer the questions honestly, it will help give you a proper score on your strengths and weaknesses in each business area. With this report in hand, you can decide what are your priorities to improve your business. It is different for everyone, but there are some common “must-haves”. The 12-step program is a good guideline.

It does not really matter which tools you use so long as it gets the job done. If you are happy with your current solution, then keep it. Actually, changing it may be worst, even if the new solution is better. The bottom line is that the tool must work for you and allow your business to grow.

The fundamental first-step is to admit that you do have room for improvement and then find out what are the specific things that you need to improve. We can definitely help you make this first step. If you feel that you have everything perfect, then you do not need us. That said, we have yet to find any VAR, big or small, that we could not help to improve in some significant way.

We understand that most VARs are so busy working IN their business that there is no time left to work ON their business. The “busy-excuse” is an epidemic disease in the channel. As business owners, it is mission-critical that we evolve our companies to meet the changes and challenges of the future. In the IT industry, everyone understands that when we ignore problems they can become a bigger pain to solve in the future. We must embrace and exploit “change” to best serve the needs of business and our clients.

If your business feels a bit “drunk” and you want to get it “sober” to take advantage of latest trends like Cloud, Managed Services, BYOD, Big Data and the Internet of Things, then you must get your business in shape. It takes a strong leader to keep his or her company a growing success. We can help. This 12-step program is a good starting point.

Here is a link to the complete 12-step program.