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How Bad Hires Can Sabotage Success

If you run a business then you know all too well that hiring a new employee is a challenging process. And making the wrong decision on a new hire is extremely costly, especially for those running a small business. In recent years, there have been a number of studies which address just how expensive making a poor hiring decision can ... Read More »

Marketing CoPilot at ChannelNext West 2017

Marie Wiese describes Digital Marketing has a means of reaching out to customers in a real way online to see if your value proposition matters to them.  Very first thing you should so is to develop a buyer’s persona, a profile on your end buyers.  Next thing is your value proposition should be a precise articulation in 10 words or ... Read More »

Rick McCutcheon at ChannelNext West 2017

Rick McCutcheon discusses what partners can do to use tools like CRM, LinkedIn and other social media properties to give them better exposure in their ecosystem. Power is now on the buyer’s side.  Millennials play a very big role now, so it affects the technology buying process and how you connect on social media and how you engage with your ... Read More »

VARMastermind at ChannelNext West 2017

Randal Wark discusses that the only way forward for channel partners to grow their business is through mastermind groups.  Value from what you can get is amazing.  It puts you ahead of the market.  For more information, visit www.varmastermind.com to fill out an application.  We will then contact you for a quick interview. Read More »

Get A Good Taste Of Channel Success

Listen to these 5 audio interviews with some of the best channel experts in the UK. You will get a very good taste of the many challenges currently facing VARs, MSPs and Vendors as well as some great insights for building a more successful and sustainable business practice. Some questions that we discussed… Where is the channel headed? What are ... Read More »

VARCoach Mark Eydman Discusses Customer Experience and Loyalty

The “what and how” you cultivate and nurture the customer experience will most likely determine the level and quality of the customers’ loyalty to your company. In this interview with Mark Eydman, I set out to uncover the fist layer in hacking and winning the loyalty game. I believe that Mark is one of the best Coaches on the topic ... Read More »

The British IT Channel Convenes on December 7 in London

If you are in the UK, then mark your calendar for December 7, 2017. It’s a date to meet great people of like-minds, grow your business and have a little fun! It’s where the North American channel meets the UK! It may be one of the best opportunities to wrap up the year with the right dose of reflection, fresh ... Read More »