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Monthly Archives: September 2017

Can athletes be socially conscious while selling sneakers?

This past Sunday, every NFL player made a statement. Some by kneeling on the field, others by locking arms, and a few by not showing up at all. And they did it not to raise awareness over social injustice. But because the President of the United States told them not to. He publicly stated that those players were unpatriotic, unappreciative, ... Read More »

VARCoach Mark Eydman Discusses Customer Experience and Loyalty

The “what and how” you cultivate and nurture the customer experience will most likely determine the level and quality of the customers’ loyalty to your company. In this interview with Mark Eydman, I set out to uncover the fist layer in hacking and winning the loyalty game. I believe that Mark is one of the best Coaches on the topic ... Read More »